About Us

Our Story

New! You can do well AND do good by supporting us with your tax-deductible contributions. We’ve established a 501(c)(3) nonprofit so we can help more people in more ways – education, economic development, and cultural celebrations!   First up, we’re raising $5,000 for our IndigenAHORA! Latin American Hip-Hop programs, with New Mexico’s own N8V ACE touring Chile in 2018. You can help in just a couple of clicks at ActBlue.

We’ve been creating unique cultural experiences since 1994 – from intimate artisan gatherings to multi-day festivals with international participation. You name it, we’ve probably done it, from the deserts of New Mexico to the steppes of Mongolia. We have long-standing relationships with leading contemporary Indigenous chefs, performing artists (Navajo hip-hop anyone?) and Indigenous organizations around the world.

We’ve also created and presented cultural marketing training programs around the globe for Indigenous artists with the support of numerous governments and NGOs.

Gordon Bronitsky with Navajo Dancers
Gordon Bronitsky

Gordon Bronitsky


Gordon Bronitsky, PhD, our resident visionary, is the founder and president of Bronitsky and Associates, dba IndigeNOW! Gordon was trained as an archeologist and anthropologist and received his PhD in anthropology from the University of Arizona in 1977. He loves working with Indigenous artisans and musicians to craft unique experiences of contemporary Indigenous cultures. For example, Dr. Bronitsky served as initiator and Executive Producer of ORIGINS: First Nations Festival™ which brought Indigenous theatre companies and performers from the United States, Canada, Australia and New Zealand to theatres and venues all across London.

He regularly conducts arts and cultural marketing workshops in other countries, such as China and Russia, working with the U.S. State Department and countries’ cultural groups and embassies. Most recently, Dr. Bronitsky led a delegation of Navajo leaders for an Indigenous summit in Siberia and conducted an International Cultural Marketing Workshop in Zimbabwe.

Mary Schmidt

Mary Schmidt

Development & Implementation

Mary Schmidt, Development & Implementation, is our resident pragmatist, “get it done” implementer. She has decades of experience working with a wide range of clients — in both business and not-for-profit sectors –- to develop ideas into successful companies or events. She designed and managed two record-setting fundraisers for Greater Albuquerque Habitat’s Humanity and has extensive not-for-profit fundraising and event experience. Mary has held up to $30 million in P&L responsibility and built and managed international teams.

In addition to her consultancy, she has served on numerous nonprofit and business group boards, including president of AIBA (now Keep It Querque), chair of the development committee for the YWCA of the Middle Rio Grande, and chair of the membership committee for the New Mexico chapter of the National Organization of Trusted Advisors. She is a New Mexico native and is committed to helping the state build a diverse, sustainable economy.

Felix Silundika

Felix Silundika

Chairman of the Board, IndigeNOW! NonProfit

Chairman of our board is Felix Silundika, He’s the Project Manager of TG Silundika Cultural Community Center, Zimbawe as well as
Chairman of The Silundika Family Foundation, The Netherlands. He also published a biography of his father, George Silundika, a man widely regarded as one of the chief icons of the struggle against British colonial rule in Rhodesia, now Zimbabwe.